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The art & delivery of Direct Response TV advertising
Need some Direct Response (DRTV) insight? Our latest blog jumps into a general overview about how Yangaroo participates and supports our DR clients’ success!
Delivering the largest TV political ad campaign ever seen.
Did you know Yangaroo is a member of the American Association of Political Consultants (AAPC) and recently helped deliver one of the most extensive TV political ad campaigns the industry has ever seen? Find out more on how Yangaroo can help get your political campaigns out there and fast!
Why Traffic Instructions matter
After all the hard work getting your commercial produced and client approved, you’re finally ready to distribute your spot to the broadcast station/s. Your media campaign is complete, and station sales orders are in place for committed airdates. You just now need to complete and submit traffic instructions.
10 TV commercial editing tips & tricks (& common mistakes to avoid!)
Unsure on how to get the most out of editing? Learn from our experts how you can maximize your editing potential and ensure your commercial stands out from the crowd.
Exceptional service no matter the situation
It’s now summertime, and the great outdoors is calling us. Check out how Yangaroo’s cloud-based platform works for you and our team now working-from-home, where a work-home balance is required, more than ever.
Why TV & radio broadcasters LOVE Yangaroo
There are many advantages to working with Yangaroo, including the relationships we build and maintain with our broadcasters. Get the details of those benefits straight from our Affiliates Operations VP, Todd Barkes.
One-Time-Only delivery – making it easy
It’s typical to expect that when you need a service, you’ve entered into a process that gets you signing up for an account. This process sometimes feels too long and a burden when all you want to do is send a TV spot to a broadcaster. So, what’s the solution?
The 5 most common misconceptions about Yangaroo
When we ask our customers and industry leaders who Yangaroo is, we get many varied answers. For the record, here are some clarifications…
Watch Out Hollywood. There is a new vendor in town.
Get the inside scoop on Yangaroo’s big move to Hollywood as we venture into the entertainment industry.
The Importance of “Accessibility”
Find out how Yangaroo can help expand your audience reach by adding accessibility options to your advertising content.