• Blog

    The 5 most common misconceptions about Yangaroo

    Working across the advertising and entertainment industries have Yangaroo mentioned by many folks. Whether it be managing deliveries in advertising and music or providing platforms for some of the most significant award shows in the world, we deal with many customers with different disciplines, backgrounds, and services. When we ask our customers and industry leaders who Yangaroo is, we get many varied answers. For the record, here are some clarifications to the more colorful descriptions of Yangaroo.

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    How will I know when my spot is delivered?

    Once your spot has been sent to the destination by our team, the Account Manager working with you will send a POD, or proof of delivery. This delivery confirmation not only provides the time stamp your spot was made available to the destination, it also provides the date and time the spot was downloaded at […]

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    Why send my spots through Yangaroo instead of e-mail?

    Most e-mail services do not allow attachments over a certain size and in most cases, even compressed commercial spots are too large to send. All destinations also have their own formats and checks and balances that each spot must adhere to; since Yangaroo already has these requirements on-hand, each spot uploaded to us is automatically […]

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    What is an ISCI?

    An ISCI is an alpha-numeric identifier assigned to a commercial spot and can be created by the sending agency. ISCI’s allow traffic departments to quickly match a spot up with its traffic instructions allowing them to identify and air the correct content. ISCI’s should not contain any special characters, be between 5-12 characters in length, […]

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    Do I need to close-caption my spots?

    Closed-captioning is not required by law in the United States for commercial content so is optional. In Canada however, closed-captioning is mandatory for any commercial content to air. If closed-captioning is a service you’d like to add to your spot to increase its accessibility, contact [email protected] for further details.

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    What is a slate?

    Slates are placed before commercial content to provide the necessary information to traffic departments so that they can quickly and easily identify a spot. We recommend the following information be included on your slate: If you have any questions regarding slates or you’d like Yangaroo to add a slate to your spot for you, contact […]

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    Watch Out Hollywood. There is a new vendor in town.

    Get the inside scoop on Yangaroo’s big move to Hollywood as we venture into the entertainment industry.

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    The Importance of ACCESSIBILITY

    Find out how Yangaroo can help expand your audience reach by adding accessibility options to your advertising content.

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    Yangaroo’s USP starts with its people and culture.

    What sets Yangaroo apart from the competition? Read on to discover our core values and what really makes us different. (Hint: it’s not our low prices!)

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    Yangaroo Affiliates – advantages of working with us

    There are many advantages to working with Yangaroo, including the relationships we build and maintain with our broadcasters. Get the details of those benefits straight from our Affiliates Operations VP, Todd Barkes.

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